Sanyo Component Europe, a subsidiary of Sanyo Electric, has revealed that as of April next year the branding of its well-known HIT1 solar modules will change from Sanyo to Panasonic. The move comes as part of a wider strategic move to consolidate branding across multiple areas under the Panasonic brand.
Shigeki Komatsu, Director of the Solar Division of Sanyo Component Europe said, “The brand change is part of the global strategy aimed at expanding the solar business of the Panasonic Group.”
“The current manufacturing operations and sales structure will continue under the Panasonic Group. The Group will continue to invest in the solar business, allowing us to offer a higher level of service to our business partners and provide our customers with higher quality, more efficient modules,” he continued.
Sanyo is responsible for key areas in the energy sector of the Panasonic Group. Sanyo Electric is a wholly-owned subsidiary of Panasonic Corporation.
